Critical Art Ensemble create new series for the Onestop TTC screens

Critical Art Ensemble - Underground TarotUnderground Tarot

Critical Art Ensemble (CAE)

Critical Art Ensemble’s new Underground Tarot project will screen once every three minutes, all day for 10 days, on ONESTOP’s 300 screens located on 60 platforms throughout the TTC subway system. The project runs from July 15–24, 2011, introducing the inaugural McLuhan Legacy Network Festival.

Commissioned by Art for Commuters for the ONESTOP screens, Underground Tarot is composed of twenty-three 10-second clips, made to confront subway passengers. The clips blame everyone and no one—a strategy carefully selected by CAE for showing in the potentially censorious environment of the TTC. Like the use of Sci-Fi representation in the 50s, Warhol’s “Death and Disaster” series in the 60s, or a Tarot deck, these are icons which mean everything and nothing. The design strategy is low budget, and like commercials, made to blend with the advertising that already exists.

The MLN Festival, a new collaborative initiative, has gathered visionaries, artists, architects, writers, musicians, academics, technology experts, business brokers and entrepreneurs for a week-long public celebration, exploration and exchange of ideas about the work and ideas of Marshall McLuhan. Media installations, panel discussions and special events will take place throughout the city of Toronto from Monday, July 18, 2011 to Sunday, July 24, 2011.

Critical Art Ensemble (CAE) is a collective of five tactical media practitioners with various specializations including: computer graphics and web design, film/video, photography, text art, book art, and performance. Formed in 1987, CAE’s focus has been the exploration of the intersections between art, critical theory, technology, and political activism. CAE has exhibited and performed at diverse venues internationally, ranging from the street, to the museum, to the internet. Museum exhibitions include: Whitney Museum of American Art and New Museum-New York, USA; The Corcoran Museum-Washington, D.C.; Institute of Contemporary Arts-London, UK; The Museum of Contemporary Art-Chicago, USA; Schirn Kunsthalle Frankfurt- GER; Musée d’Art moderne de la Ville de Paris-FR; and the Natural History Museum-London, UK. The collective has written 6 books that have been translated into 18 languages.

Underground Tarot is a co-presentation of Onestop Media Group, Art for Commuters, and McLuhan Legacy Network. Sponsored by McLuhan100.

For more information contact:

Marie Nazar – 416.762.7702 or email


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